Kerstin Ludwig
Kerstin Ludwig

Strategic Advisor · Brand, Design & Systems Sparring · Coaching

 

I solve gaps between strategy, systems, and execution in brand, design, and marketing – so people and organisations gain orientation and momentum, backed by 25+ years across categories and markets.

 

 

Get to the next clear move.

Clear direction & coaching (training budget fit) for messy decisions and stakeholder navigation.

→ Decision clarity → Option set → Next steps (written)

 

 

How 1:1 Work / Strategy Sparring works

 

· 60–90 min session (or a short series)

· Pre-brief: 5 bullets + relevant material (optional)

· Live work: constraint → options → decision → next steps

· Output: written recap with actions + decision points

 

Good fit when…

 

→ You want an external sparring partner, not “more opinions”

→ You need an experienced person to support next steps

→ You need to navigate stakeholders without losing the core

→ A decision is stuck or keeps looping

 

 

Book a Call

 

METHODS & CERTIFICATES

 

Future London Academy Design Leaders 24/25 Scholarship IDEO U 2024 Certificates Hyper Island x CIFS Certificate Sweathead Stragey Accelerator Certificate